Volkswagen “Think Small”

This article {opens in new tab} from design shack is brilliant in its entirety. Short, concise, insightful. What more do you want?

Here’s a little something to get you started:

How did a funny looking car that was named after a bug, known for being slow and manufactured in factories built by Nazis ever become iconic to a generation of post-war Americans? Great design and fantastic marketing.

VW-Think-Small-Print-Ad

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